Walton Goggins Talks Becoming ‘John Bronco’ and the Iconic Ford SUV

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John Bronco was the legendary rodeo rider-turned-pitchman who became the eponym of the iconic Ford Bronco. Or so it goes in the new mockumentary short from Jake Szymanski from Imagine Documentaries, done with the support of the Ford Motor Company. The story may not actually be real, but that doesn’t take away from how awesome the movie’s vintage Ford Broncos look or how the titular role is played by none other than Walton Goggins.

“I felt like I knew who this John Bronco was immediately on the page, and there was no doubt I wanted to play him,” Goggins told Men’s Journal. The role was his from the get-go, and the actor spent four days in Detroit bringing the legend to life.

The fact that the project comes out right before the release of the new Ford Bronco is no coincidence, but the short stands easily on its own. Goggins spoke with…

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